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Mediamark Reporter

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Mediamark Reporter


Note: Available only on CD-ROM at the Middleton Reference Desk. (Call Number HF5415.3 .M39 2002 F)

Mediamark Reporter is a CD-ROM version of Mediamark Research, a tool for market research, with information on demographics, product and brand usage, and advertising media preferences based on survey responses from a sample of over 25,000 consumers in the United States.

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