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Databases

Business Searching Interface
The Business Searching Interface is a more powerful, more specific search engine for using the EBSCO Business Search Premier database. As the world’s largest full text business database, Business Source Premier provides full text for nearly 7,800 scholarly business journals and other sources, including full text for more than 1,125 peer-reviewed business publications. Coverage includes virtually all subject areas related to business. This database provides full text (PDF) for more than 350 of the top scholarly journals dating as far back as 1922.
Factiva
Factiva is a joint venture between Dow Jones and Reuters - two of the world's leading business and news providers. Factiva.com combines nearly 9,000 sources to give access to premium content from 118 countries, in 22 languages. Users have access to a wide range of information from newspapers, newswires, industry publications, websites, company reports, and over 3,200 journals and magazines. Factiva is a source for financial data including stock quotes, company comparisons, financial snapshots, SEC Filings, interactive charting, and historical market information.
Lexis-Nexis Business
Part of the LexisNexis Academic database, the Business section provides a range of sources for business information, including business and financial news, U.S. and international company financial information from government or private sources, market research, industry reports, and SEC filings. Search features permit comparison of companies based on criteria such as sales, income and number of employees. News sources include Accountancy Age, Buyouts, Consumer Electronics Newsletter, Design News, Electrical World, IPO Reporter, Mergers and Acquisitions Report, and more.
Market Research Reports (EBSCO)
Market Research reports provided by several publishers, including Datamonitor, Euromoney, Richard K. Miller, and more



Print Resources


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Advertising

The Advertising Red Books
HF5805 .S71 (Reference)
Broadcasting & Cable Yearbook
HF6146 .R3 B73 (Reference)
Gale Directory of Publications And Broadcast Media
Z6951 .A97 (Reference Desk)
SRDS Consumer Magazine Advertising Source
HF5905 .S725 (Reference Desk)
SRDS TV & Cable Source
HF5905 .S745 (Stacks)

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Consumer Behavior

American Incomes: Demographics Of Who Has Money
HC110 .I5 R87 2005 (Stacks) and NetLibrary E-Book: 152016
American Men: Who They Are & How They Live
HQ1090.3 .A457 2002 (Reference)
American Women: Who They Are & How They Live
HQ1421 .A486 2002 (Reference) and NetLibrary E-Book: 152013
Baby Boom: Americans Born 1946 To 1964
HF5415.33 .U6 R877 2004 (Stacks) and NetLibrary E-Book: 152036
Generation X: Americans Born 1965 To 1976
HC110 .C6 G465 2004 (Stacks) and NetLibrary E-Book: 152035
Millennials: Americans Born 1977 To 1994
HQ796 .M4797 2004 (Stacks) and NetLibrary E-Book: 152034
Older Americans: A Changing Market
HQ1064 .U5 O4156 2004 (Stacks) and NetLibrary E-Book: 152037

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Demographic Information

Choices III (CD-ROM)
Requires password. Only available at the Reference Desk in the library.
Consumer Expenditure Survey Anthology
L 2.71/13: 2003 (Government Documents)
Demographics USA
HF5437 .S32 (Reference Desk)
Lifestyle Market Analyst
HF5415.33 .U6 L54 (Reference Desk)
Mediamark (CD-ROM)
HF5415.3 .M39 2002 (Reference Desk)

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Louisiana

Advocate
NEWSPAPER 23 (Periodical Room- Current), MICROFILM 77 (Government Documents), and LexisNexis (1994-)
Directory Of Louisiana Manufacturers
T12 .L8 (Reference)
Greater Baton Rouge Business Report
HF3163 .B25 G73 (Stacks)
Louisiana Business Directory
HF5065 .L8 L63 (Reference Desk)
Sourcebook of Zip Code Demographics
HA203 .S66 (Reference Desk)
Statistical Abstract of Louisiana
HA405 .L865 (Reference Desk)

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Market Share

Market Share Reporter
HF5415.2 .M3558 (Reference Desk)
Ward's Business Directory of U.S. Private and Public Companies
HG4057 .A59 (Reference Desk)

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Other Resources

Encyclopedia of Major Marketing Campaigns
HF5837 .E53 2000 (Reference)
Rand McNally Commercial Atlas & Marketing Guide
G1019 .R22 (Reference)

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WWW Resources


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Demographic Information

Consumer Expenditure Survey Anthology
LSU Business Librarian’s Demographic Resources Page
Money Income In The United States

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Louisiana

County Business Patterns
County Business Patterns (Historical)

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Statistics

American Fact Finder
American Marketplace
Lexis Nexis (1992-present)
City & County Data Book
Economic Census
FedStats
State & County QuickFacts
State and Metropolitan Area Data Book
OUSA Counties

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Other Resources

ThomasNet
"Search ThomasNet to find manufacturers, distributors and service providers - from Actuators to Zirconium and everything in between".

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